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UPCOMING EVENTS

06.10.08

Wikis, Blogs, Podcasts, Mashups and More!:
Understanding Today's Newest Forms of Media

Web 2.0 is more than a movement toward conversational media. It's a media revolution fueled by new technologies such as blogs, social networks, virtual worlds, and wikis. If you feel confused by the flurry of new media forms flying around the Internet, or maybe just want to learn how to make better use of them for your own business, check out this session. We'll take a fast-paced tour of the newest media technologies, showing you what they are, who's using them, and how you might use them in your own business.

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web 2.0

STUMP THE GEEK

Stump the Geek at our 2008 Web 2.0 for Business Events


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transparency posts

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The Digital You: Are You Telling Your Story?

by Scott Henderson,  February 23rd, 2008 , My profile
Posted in change, storytelling, transparency, web 2.0 |
In the digital world, six months equals six years.  That's how fast things are changing.  As digital media becomes more intertwined in our lives, everyone's expectations continue to grow.  With 17 new forms of digital media (if not more), the internet can better approximate, and sometimes exceed, real world experiences. ...Read on

Posted in change, storytelling, transparency, web 2.0 | No Comments »

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Growth Rooted in Truth

by Scott Henderson,  February 9th, 2008 , My profile
Posted in blogging, change, transformational, transparency |
We love helping people pull off big things. Let's be candid, scaling a seemingly insurmountable summit is an exhilarating experience.  But it's not for the faint of heart.  Why? Growth requires truth and not everyone wants to know the truth.  Some find it easier to listen to what ...Read on

Posted in blogging, change, transformational, transparency | 1 Comment »

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Transparency in Marketing: Fighting the Negative View of the Sales Pitch

by Sarah Robbins,  October 11th, 2007 , My profile
Posted in blogging, marketing, relationship, tips, transparency, web 2.0 |
Walk up to the average person on the street and ask them what they think of when they hear "sales and marketing" and you'll get responses like "liars", "shisters", "they're just trying to sell me something." Sales and Marketing have a long earned negative reputation to shake off before consumers ...Read on

Posted in blogging, marketing, relationship, tips, transparency, web 2.0 | No Comments »

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Who do you Blog for?: Tips for Increasing the Conversation

by Sarah Robbins,  September 27th, 2007 , My profile
Posted in blogging, tips, transparency |
If you blog then you know the feeling of sitting at your keyboard staring at an empty Word doc or Wordpress page, thrumming your fingers on your coffee cup, and trying to decide what to write. Some days I have a hot topic in mind and I can't wait to ...Read on

Posted in blogging, tips, transparency | No Comments »

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“Flipping” to Understand Marketing for Teen Girls

by Sarah Robbins,  September 26th, 2007 , My profile
Posted in marketing, transparency |
The Millennium Generation are by far the most media savvy generation around. They live in a hypermediated world surrounded by their Ipods, hundreds of TV channels, YouTube etc and they don't fall for gimmicky, fake advertising. They can smell a product lie a mile away. Need an example? Check out ...Read on

Posted in marketing, transparency | No Comments »