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UPCOMING EVENTS

8.5.08

Out-sourcing to the Masses: User-Generated Content for Business

Wikipedia, YouTube, Digg, and Flickr, just some of the Internet's biggest sites, are comprised completely of user generated content. Today's Internet user is a Prosumer, a combination of consumer and producer. In this session we'll discuss the risks and advantages of leveraging prosumer content on your web site, how to encourage participation, and check out some great examples of user-generated content.

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web 2.0

STUMP THE GEEK

Stump the Geek at our 2008 Web 2.0 for Business Events


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No!!!!! The last thing you need to do is replace the person who knows your company inside and out and is dedicated to spreading the word about your success. But you do need to understand that they probably need some love and attention. For a small business, having a marketer is a ...Read on
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For the past ten years, I have devoured every book produced by The Gallup Organization and have been helping our team understand and leverage their powerful research and principles.  So it was with great excitement that I opened the latest Gallup Management Journal to see their top story - "Does ...Read on
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Today, at 9:00 AM EDT, I achieved an important milestone in human history.  I traveled through time.  I started my day at 9 am on Thursday by having a phone meeting with someone at 4 pm on Friday.  We met for about 45 minutes, reviewed a couple websites together, and agreed to ...Read on
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How much time are you spending just keeping up with producing the various content it takes to market and promote your company?  How about the content you need to communicate your vision, values, and philosophies to your internal audiences and other stakeholders?In more than a few recent conversations with different ...Read on
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For the past few days, I have been running a competition between my iPhone and the "old school" Magellan GPS in my rental car as I galavant across northern California.  With the rate of change & innovation for our technologies, we are moving from car-based GPS to person-based GPS devices.At the root of this ...Read on
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Every time I travel, I am amazed at how easy we have it compared to previous generations.  I started my morning in Indianapolis, Indiana and am eating dinner in Palo Alto, California.  One hundred fifty years go it would have been a four-week treacherous journey.  One hundred years ago, it ...Read on
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Perishable Goods

by Scott Henderson,  June 9th, 2008 , My profile
At MediaSauce, we believe that when it comes to digital media - six months equals six years.  So how old does that make your website?  From the conversations I have had with various groups, I estimate the average organization hasn't substantially improved its main website in about 36 digital years (that's 3 ...Read on
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Like many Americans, I have been sifting through the political analysis of the recently concluded Presidential primary season.  It has been historic for many reasons. To me, the most important historic feature is how a lightly experienced candidate defeated one of the biggest political machines in modern times.  A ...Read on
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When it comes to relationships, there is nothing sweeter than finding the right fit.  When both parties are equally passionate about the future, equally committed to working towards their shared dreams, and equally willing to grow, amazing things happen.This is true for friendships, marriages, and business partnerships. Just think for a ...Read on
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In a few recent conversations, online and real time, the topic of why companies are hesitant to engage in social media has come up.  I've decided to share some of my thoughts I have already shared elsewhere alongside new ideas, so that you might have a chance to join ...Read on